FOR IMMEDIATE RELEASE
ATLANTA — (May 1, 2013) — The Lewy Body Dementia Association (LBDA) announced today that the organization is partnering with FTD to launch its first annual national “LBD Flower Day” campaign. On October 6, 2013, volunteers across the country will join LBDA to participate in a national fundraising campaign. “LBD Flower Day” volunteers will offer purple roses for sale in exchange for a minimum donation of ten dollars each to benefit LBDA at their places of worship or other locations.
According to LBDA Board President, Mike Koehler, “With the incredible burden on families dealing with LBD in their lives, we feel that faith plays a great role in surviving the broad impact of LBD and that sharing information about the disease at our volunteer’s place of worship, before or after services would be a natural and comfortable environment to tell their story, raise LBD awareness and funds to support others dealing with this disease.”
October is Lewy Body Dementia Awareness Month and the participating volunteers will aim to not only raise critical funds for LBDA to assist in the mission to support those affected by Lewy body dementias through outreach, education and research, but also to raise awareness of this important health condition. The Lewy Body Dementia Association (LBDA) is the only nonprofit organization in the U.S. focused solely on Lewy body dementias.
Lewy body dementia (LBD) is the second most common form of degenerative dementia, affecting 1.3 million people in the United States alone. The Lewy Body Dementia Association (LBDA) was founded to ensure that individuals and families living with LBD do not have to face this disease alone.
About the Lewy Body Dementia Association
The Lewy Body Dementia Association (LBDA) is a 501(c)(3) nonprofit organization dedicated to raising awareness of the Lewy body dementias (LBD), supporting patients, their families and caregivers, and promoting scientific advances. Through outreach, education and research, LBDA supports those affected by Lewy body dementias. To learn more about LBD and LBDA please visit www.lbda.org.
About FTD Group, Inc.
FTD Group, Inc., through its operating subsidiaries including Florists’ Transworld Delivery, Inc. and FTD.COM, Inc., is a leading provider of floral related products and services to consumers and to retail florists, as well as to other retail locations offering floral products, in the U.S., Canada, the U.K. and the Republic of Ireland. The business utilizes the highly recognized FTD and Interflora brands, both supported by the Mercury Man logo, which is displayed in over 40,000 floral shops worldwide. The consumer businesses operate primarily through the www.ftd.com website in the U.S. and the www.interflora.co.uk website in the U.K. and are complemented by the florist business, which provides products and services to FTD's independent members. FTD Group, Inc. is a subsidiary of United Online, Inc. (Nasdaq: UNTD). For more information about United Online, please visit www.unitedonline.com.
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